Shop till you drop
Zip is a Sydney-based fintech start-up which is revolutionising the way Australians shop and pay through a 'Buy now pay later' digital platform. The company has millions of users in Australia and New Zealand and thousands of retailers that have signed up in order to offer their customers the advantage of splitting payments.
In Australia, the end of financial year is typically known for amazing deals and offers across the entire nation. Zip, knowing that their partners wouldn't skip the opportunity to make more EOFY sales, created a promotion offering exclusive deals and further showcasing its partners and their deals to the app users and social media followers.
EOFY-Everything brings to life a huge variety of deals with eye-popping 3D graphics and objects that make the creative concept look fun, engaging, cheeky and diverse - just like Zip's brand.
The campaign lived on Zip's own website, mobile app, paid and owned social media channels. I was responsible for the creative concept, art direction and animation.
Here's the final result:
Social Media Carousels
Zip's own website hero banner